Exploring the Top 5 Art Deco Elements in Commercial Design: Featuring the Award-Winning LUXE Artisan Chocolates

INTRODUCTION

In the ever-evolving landscape of commercial interior design, certain styles stand the test of time, captivating designers and clients alike with their timeless elegance and sophistication. One such style that continues to inspire and influence modern interiors is Art Deco. Originating in the early 20th century, Art Deco emerged as a celebration of modernity, blending geometric shapes, luxurious materials, and bold ornamentation to create spaces that exuded opulence and glamour. With its ability to seamlessly blend historical elegance with contemporary flair, Art Deco continues to captivate designers and clients alike, evoking a sense of luxury and refinement that transcends time and trends.

In this blog post, we will take a closer look at the top five Art Deco elements in commercial design, exploring how they can be incorporated to elevate spaces with their distinctive charm and allure. Through an in-depth analysis of these elements and a case study of JDG’s award winning retail store, Luxe Artisan Chocolates in Regina, CA, which won the prestigious Best of Canada award in the retail category, we’ll delve into the intricacies of Art Deco design and its enduring appeal in the world of commercial interior design. Join us on a journey through the opulent world of Art Deco as we uncover the secrets to creating captivating commercial spaces that seamlessly blend past and present.

TOP 5 ART DECO ELEMENTS

GEOMETRIC SHAPES AND PATTERNS

At the heart of Art Deco lies a fascination with geometric shapes and patterns. From chevron motifs to sunburst designs, Art Deco interiors are adorned with bold geometric elements that create visual interest and depth. These patterns often adorn walls, floors, and ceilings, adding a sense of movement to the space. In commercial design, geometric patterns can be found in everything from flooring tiles to decorative screens, infusing spaces with a sense of modernity and style.

At Luxe Artisan Chocolates, geometric shapes and patterns are artfully integrated through exquisite wallpaper designed by JDG to reflect LUXE'S brand identity, then fabricated by Metro Wall Coverings. This accent feature infuses the space with sophistication and visual intrigue. The bold, opulent gold patterns not only catch the eye but also add depth and dimension to the compact retail environment. By strategically incorporating these geometric motifs, we achieve a harmonious balance of modernity and elegance, setting the stage for an unparalleled shopping experience.

LUXURIOUS MATERIALS

Art Deco is synonymous with luxury, and nowhere is this more evident than in the choice of materials. Rich woods, gleaming metals, and exotic stones are hallmarks of Art Deco interiors, adding a sense of opulence and grandeur to the space. In commercial design, luxurious materials such as marble, brass, and velvet are used to create a sense of luxury and sophistication, inviting visitors to indulge in the sumptuous surroundings.

The rich, veined marble countertops used at Luxe Artisan Chocolates exude sophistication, while the deep espresso wood tones of the display counters evoke a sense of timeless elegance. The juxtaposition of the smooth marble against the warm wood tones creates a visually striking contrast, and set amidst the gold metal features from Chemetal, these sumptuous materials not only elevate the aesthetic appeal of the space, but also contribute to an ambiance of refinement and exclusivity.

STREAMLINED FORMS

Art Deco embraces the sleek and streamlined aesthetic of the Machine Age, with an emphasis on clean lines and simplified forms. Furniture and architectural elements are often characterized by smooth curves and geometric shapes, creating a sense of modernity and sophistication. In commercial interiors, streamlined forms can be seen in everything from furniture pieces to underlying architectural details, infusing spaces with a sense of elegant and refinement.

The elegant entrance into the store, characterized by its smooth curves and gold finish, serves as a striking focal point that welcomes patrons into the indulgent world of artisan chocolates. The contrast of the curved doorway against the geometric lines of the wallpaper creates a dynamic visual interplay, drawing the eye, and the customers, in. Adjacent to the doorway, the arched window provides a functional yet stylish solution to streamlining the flow within the interior of the store. By seamlessly blending Art Deco elegance with modern functionality, Luxe Artisan Chocolates epitomizes the timeless allure of streamlined forms in commercial design.

BOLD COLOUR PALETTES

Art Deco interiors are known for their bold and vibrant colour palettes, which add drama and flair to the space. Rich jewel tones such as emerald green, ruby red, and sapphire blue are frequently used to create a sense of luxury and opulence, while metallic accents such as gold and silver add a touch of glamour. In commercial interior design, bold colour palettes can be used to create memorable and impactful impression, setting the tone for the overall aesthetic of the space.

Against the backdrop of the captivating wallpaper in this retail space, the rich tones of the product display stand out, enticing patrons to explore the store’s offerings. The deliberate contrast between the striking hues of the wallpaper and the tantalizing chocolates creates a visually compelling experience that stimulates the senses and encourages customer engagement. In commercial interior design, the vibrant colour palettes are not merely decorative; they are powerful tools used to enhance overall ambiance and draw greater focus to the product, ensuring every element of the space contributes to a cohesive and immersive brand experience.

ORNATE DETAILS

Art Deco is characterized by its love of ornamentation, with intricate details and embellishments adorning every surface. From elaborate mouldings to decorative motifs, Art Deco interiors are a testament to the craftsmanship and attention to detail of the era. In commercial design, ornate details can be used to add visual interest and personality to the space, creating a sense of luxury and refinement that captivates visitors.

In line with the Art Deco penchant for ornate details, we have adorned the cabinetry behind the counter in luxurious gold from Chemetal, accented by the sleek, black hardware. Each intricate detail in the space adds a touch of opulence, elevating the overall aesthetic and imbuing it with a sense of grandeur. In Art Deco design, such ornate details serve not only as a decorative embellishment, but also as symbols of craftsmanship and refinement, inviting patrons to appreciate the meticulous artistry that goes into every aspect of the space.

LUXE ARTISAN CHOCOLATES SHOWCASE

As we conclude our exploration of Art Deco elements within LUXE Artisan Chocolates, it’s essential to consider the inspiration behind this captivating design. When dreaming up any commercial interior design, we look for ways to incorporate brand identity into the space. At LUXE, the brand inspired design speaks to a sense of prestige and exclusivity. Just as their artisan delicacies are crafted with meticulous attention to detail and quality, the design of the store reflects this commitment to excellence. From the opulent gold accents to the luxurious materials used throughout, every element is carefully curated to evoke feelings of sophistication and exclusiveness. As you step into LUXE, you’re not just entering a chocolate shop – you’re embarking on a journey of indulgence, where each exquisite treat is a testament to the unparalleled craftsmanship and artistry that sets LUXE apart. It’s this sense of exclusivity and the promise of one-of-a kind delicacies that drives the design, ensuring that every aspect of the space aligns seamlessly with the brands identity and ethos of uncompromising quality.

CONCLUSION

As we’ve discovered, Art Deco design elements offer a timeless allure that can infuse commercial interiors with a sense of glamour and sophistication. This style captivates refined elegance and gives a sense of prestige and exclusivity to the worth of the product sold there. While this design approach may not be suitable for every brand or space, its versatility and adaptability make it a compelling option for those wishing to make a statement.

Whether you’re drawn to the lavish ornamentation of the era or the elegance of its streamlined forms, our team of designers here at JDG can help you incorporate Art Deco elements into your commercial design project. Contact us today to learn more about our services and how we can bring your vision to life.

VENDOR HIGHLIGHTS

We would like to extend our sincere gratitude to the following vendors whose exceptional products and services contributed to the realization of the stunning Art Deco design showcased in this blog post:

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Wallpaper: The exquisite wallpaper featured throughout the space was designed in-house by JDG then fabricated by Metro Wall Coverings.

Gold Elements: Chemetal’s luxurious gold elements brought a touch of sophistication and elegance to every corner of the design.

Lighting Fixtures: Mitzi’s stylish wall sconces illuminate the space with grace and charm, enhancing the ambient lighting and highlighting the finer details of the design.

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We would also like to express our gratitude to The Winchester Group for their expert craftsmanship and dedication in bringing this vision to life. Their commitment to excellence ensured that every detail of the design was executed to perfection.

Special thanks to LUXE Artisan Chocolates for entrusting us with their space. To learn more about this space, check out Canadian Interior’s feature article highlighting this Best of Canada 2023 retail space.